Jason is a promoter, talent agent, and performer who straddles the nexus between marketing and live music. He is the owner/operator of J-Fell Presents (the highest-volume tribute band show promoter in the Northwest), co-owner of Sterling Talent (the largest independent booking agency in Oregon), and co-owner of Harefest (“The Coachella of Tribute Band Festivals”).
After graduating from Musician’s Institute with honors in 1992, Jason taught drum lessons and played in several bands before enrolling in the University of Texas in Austin. While in Austin, he co-founded FG Squared Integrated Marketing which served global 1000 clients such as Hitachi, Dreamworks, Canon, Shell, Tokyo Electron, Cardinal Heather, and many more. The company garnered countless industry awards including a prestigious distinction as one of the smallest companies to be included in the “New Media 500” list of the world’s most influential New Media businesses alongside Disney, Microsoft, Amazon, and others.
After 10 years as CEO of FG Squared, Jason returned to Portland, Oregon (where he was born & raised) and immersed himself in the local music scene while recording his first original music album. When he started playing out with his new band he had an unexpected revelation: he was actually having more fun performing cover songs than he was with his own material! Fueled by a desire to play ‘bigger and better’ gigs, Jason founded J-Fell Presents and the “journey” continues to this day.